Category Archives: blog
Bringing Your Company Together
Celebrating traditions is a great way to bring your organization together and define your culture. Looking to attract new talent? Company traditions allow for your business to stand out among companies in Corporate America. Traditions highlight your culture and give a … Continue reading
4 Things We Can Learn About Social Media from the ALS #IceBucketChallenge
The ALS #IceBucketChallenge has grown beyond a national campaign into a worldwide phenomenon. Here’s how it works: People who accept the challenge make a donation and dump a bucket of ice water over their head, which gives them the right … Continue reading
2 Tips to Stay Afloat in a Wavering Economy
In a wavering economy showing intermittent efforts to rebound, it’s necessary for businesses to consider how their economic strategy is helping to navigate the turbulent market forces. While revisiting internal factors, such as budget and staff utilization, are crucial to … Continue reading
Rule of Thumb – Be Aware that Social Media Etiquette Does Exist
Loosely defined as the conventional, unwritten practices followed by members of a certain behavior or activity, etiquette now applies to the virtual world and is strongly practiced by avid and professional social media users.
Employee Embodiment of CMA Core Values
To run a successful business, there a few core components business leaders must promote unto the company. These aspects include a vision, brand, culture, core focus and core values. While understanding that employees are the oil that allows the company … Continue reading
Pinterest – A Brand New Marketing Tool
Pictures of do-it-yourself weddings, seasonal outfits, clever quotes and extraordinary travel destinations on Pinterest are serving the social-media-savvy as more than just a ‘build-it-yourself dream life.’ Booming in popularity and climbing its way to the third most popular social media … Continue reading
Newsfeed – A New Kind of Newsletter
Back in the day [of 2004], when the word ‘news’ signified an informative worldly update and the term ‘feed’ referenced the consumption of food, there was no such thing as social media. Now however, the term ‘newsfeed’ is one of … Continue reading
Gauging Prospective Hires Through Social Media Representation
It’s been said a million times and it’s been done even more times than that- the portrayal of oneself on social media is a direct reflection of their professional propensity, and for that reason, employers are avidly looking to social … Continue reading
Increasing Productivity in Alternative Ways
For many companies, the culture, energy and overall industry are major influences in the productivity and efficiency of an eight hour work day. Rather than assume that a company’s culture is derived from the occasional ‘Hawaiian Shirt Thursdays,’ or that … Continue reading